Our Story
Big Dogs Blouse began with one dog, one impossible-to-fit chest, and a simple question: why doesn't anyone make clothing that actually works for breeds like this? If your dog is a Staffy, an Amstaff, a Bull Terrier, an American Bully, a Pit Bull — or any bully breed that's never fit a standard size — this is for you.
Ghost — the dog behind the brand
His name was Ghost. An American Staffordshire Terrier — broad, deep-chested, thick-necked, and as it turned out, almost impossible to dress. Not that we hadn't tried. Every jumper, every coat, every so-called "large" size came back the same way: bunched at the shoulders, straining across the chest, or loose and shapeless because the pattern had simply been scaled up from a smaller dog.
"Every garment in the pet industry is designed around a generic shape. Staffies aren't a generic shape. They're built differently — and every type of Staffy is built differently from the next. That's not a custom-fit problem. That's a design problem. One nobody had bothered to solve."
Ghost passed away, and left behind something more than grief. He left behind a question that wouldn't go away: if one dog had this problem, how many others did too? The answer was almost every Staffy owner who'd ever stood in a pet store holding up a jumper, knowing before they'd even tried it that it wasn't going to work. That question became Big Dogs Blouse.
We're starting with Staffies — of all types. British Staffies, American Staffies, the ones that might be a Pit Bull, the ones nobody can quite agree on. Every pattern is built from the ground up for their bodies. The deep chest, the thick neck, the shoulders that make everything else unwearable. We'll expand to other breeds in time, but right now? It's Staffies, all the time.
Dog clothing that's worth owning should last more than a season. We use fabrics chosen for warmth, durability, and comfort — not the cheapest thing that photographs well. Every seam, every hem, finished properly.
Our customers don't dress their dogs for novelty. Well, sometimes! 😄 They do it because their dog is part of the family, because winters are real, because occasionally they just want a cool dog, and because they've been failed by every generic product they've ever bought. We get it. So does our sizing.
Add your dog's measurements to The Staffy Collective — it takes five minutes and helps us build sizing that works for your breed.
Add Your Dog How to MeasureSizing guide
Three measurements is all we need. No guessing, no allowances — just your dog's actual dimensions, exactly as they are.
Measure around the neck just below where the collar sits. Tape held directly against the skin — touching but not pressing.
Measure around the chest just behind the front legs. Tape held directly against the body — touching but not pressing.
Measure along the spine to the point where the back ends and the tail begins — you can feel this as a natural dip or softening in the spine just before the tail rises.
Always let the tape follow the contours of your dog's shape — for example, when measuring the back, let it sit along the spine rather than pulling it straight from point to point.
A note on accuracy
We need your dog's true measurements — not an estimate of what size they need. We'll take care of all the fit adjustments in our garment design. What we're building here is the world's most accurate picture of Staffy body dimensions, and that only works if every measurement is real.
Measure directly against your dog's body — the tape should touch the skin or coat without pressing into it or pulling away from it. Think of it like measuring for a tailor, not buying off the rack.
One more thing — optional, but valuable
If you've tried to dress your dog before, we'd love to know where it went wrong. Where does your dog's current or previous coat rub, pull, or restrict movement? Common spots are the shoulders, chest, or behind the front legs — but tell us in your own words.
This helps us understand not just how Staffies are shaped, but how they actually move. It's the kind of detail no other brand is collecting.
Photos — optional but helpful
A few photos of your dog help us understand breed variation beyond the numbers — shoulder muscle, chest depth, how they carry their weight.
Natural standing position on a flat surface works best. All photos are used for sizing research only and will never be shared publicly without your permission.